Almost Half of Chemical Companies Fear Losing Markets Due to Not Meeting Customers' Needs, New Research from Accenture Shows

NEW YORK; August 12, 2020 – Despite seeing customer centricity ― i.e., the ability to anticipate and meet customer needs ― as a top priority, nearly half (46%) of chemical companies/suppliers say they’re struggling to get it right and fear competitors will take their customers, according to new research from Accenture (NYSE: ACN).

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